Brand Identity Design
A strong brand identity is more than a logo — it’s how your business feels, sounds and shows up in the world.
With over 25 years of experience in brand identity design, I help businesses create clear, confident brands built to last.
From startups finding their voice to established organisations refreshing their look, I design brand systems that work consistently across digital and print.
Working collaboratively, I take time to understand your values, audience and goals before crafting visuals that truly represent you. The result is branding that’s not just visually appealing, but meaningful and effective in the real world.
Strategic branding that looks good and works hard
I love diving deep into what makes a brand unique — its personality, tone, and purpose — and turning that into a visual system that feels natural and true. From bold, minimalist wordmarks to playful, expressive icons, I design logos that not only look great but mean something. Every choice — color, type, spacing — is intentional and built to grow with your brand.
